App
Design
We are here to understand your business, help develop and design a product that facilitates your business workflow and delivers an intuitively beautiful user experience that makes an impact.
Website
Design
Quality content is the defining factor that differentiates between a good brand and a great one. Creating content which can reel in superior-quality and verifiable leads is extremely important. Crafted prides itself on its ability to curate and create highly-engaging and effective content.
Traditional
Design
Crafted is a 360˚ creative agency and our designs are not limited to digital screens. We can deliver a fully integrated campaigns that leverage magazines, newspapers, posters and billboards
Experience
Design
Many times we are tasked to bring the digital into the physical world. Our team of experienced designers embrace the challenge. Whether its out of home, physical/digital experiences and events, signage or sculptures, we handle it all.
Our approach to great design
Research
& Discovery
Every design project begins with a thorough research and discovery phase where we gather all the necessary details about your company, its target market, challenges, expected end goals and more.
User Experience
Design
After some research and discovery, our next step is to align our findings with proven design strategies, organize our content and story into layouts and modules streamlined for conversion.
User Interface
Design
We continue our design process through user interface design, where we explore interfaces, color, icons and font treatments to streamline navigation, establish a simple and intuitive content hierarchy and enhance the overall brand aesthetic.
Art
Direction
Visual storytelling is key to setting the overall aesthetic of the brand, it also sets the mood and feel of any digital, print or live experience. Our art directors help bring brands and experiences to life through the use of photography, video, color, and typeface treatment.
Production
Working with the right design partner is not everything; you also need a production partner that has the know-how to deliver an efficient, cost-productive, high-quality final product, experience, and or overall campaign.
Testing
and Optimization
To ensure everything we design is optimized to give the best results, we fully embrace the design, test, optimize and repeat process to ensure we are delivering the best results for our clients.
The importance of good design
